Playful Bus-Shaped Paper Display Brings Fun and Function to FMCG Retail

Fuli Display has recently developed a bus-shaped paper display rack designed to enhance product visibility and consumer engagement across various retail environments — including amusement park redemption zones, gift shops, and toy stores.

Crafted from lightweight yet durable paperboard, the display solution combines cost efficiency, sustainability, and ease of assembly, making it ideal for in-store activations, seasonal promotions, and new product launches within the fast-moving consumer goods (FMCG) sector.

Its bright color palette and playful silhouette not only capture shopper attention but also encourage impulse purchases, aligning perfectly with today’s retail trends that emphasize brand storytelling, interactivity, and visual engagement.

This project showcases Fuli Display’s capability to integrate creative design with structural practicality, helping brands maximize shelf presence, improve conversion rates, and strengthen retail marketing impact across diverse point-of-sale environments.