Custom Candy Retail Metal Display Stand with Hooks | Creative POP Display for Youth Brands

Product Description

Designed for Youth-Oriented Candy Brands

This custom candy retail metal display stand was developed for Skittles, a brand well known for its colorful personality and strong appeal to teenagers and young consumers.

The client’s core requirement was clear:
make the product display more fun, more playful, and more visually engaging, while still supporting multiple packaging formats in a single retail solution.

As a custom pop display manufacturer, we transformed these brand and merchandising needs into a functional and creative retail pop display solution.

Cloud & Stair Concept: Turning Design into Merchandising Language

The display structure is inspired by a combination of cloud shapes and stair-step layouts.

The trays are arranged in a staggered, step-like configuration, creating a dynamic vertical rhythm that naturally draws attention from shoppers passing by.

This layered structure not only enhances visual depth but also ensures that each product SKU remains clearly visible, even when the display is fully stocked.

The cloud-inspired styling softens the metal structure and reinforces a fun, youthful emotional tone.

Rich Colors and IP Integration for Strong Shelf Impact

Color plays a central role in this design.

The display uses bright, saturated colors that echo Skittles’ iconic rainbow branding, making the stand instantly recognizable in busy retail environments.

Custom IP graphics and brand visuals can be integrated into the structure, ensuring consistent brand communication across all touchpoints.

This approach strengthens brand recall and increases dwell time, especially among younger shoppers.

Mixed Display Formats: Trays + Hooks in One Structure

To accommodate Skittles’ multiple packaging formats, the display combines two merchandising methods in one unit.

The lower and middle sections use stair-style trays, ideal for boxed, bottled, or rigid candy packaging.

At the top, a dedicated hook display section allows bagged products and flexible packaging to be hung neatly and accessibly.

This hybrid design solves a common FMCG challenge:
how to present diverse product formats without fragmenting display space.

Metal Structure for Stability and Long-Term Use

The display is built with a metal frame, ensuring strong structural stability even in high-traffic retail areas.

Metal was chosen not only for durability but also for cost efficiency when producing displays at scale.

Compared to disposable materials, this structure supports repeated campaigns and long-term deployment, making it a smart investment for brands planning sustained retail presence.

Compact Footprint, Strong Floor Presence

Despite its creative form, the display maintains a compact footprint, allowing it to fit easily into store aisles, promotional zones, and high-traffic floor areas.

As a floor pop display, it maximizes vertical space while minimizing floor space usage—an important consideration for supermarkets and convenience stores alike.

This balance makes it suitable for both large-scale retail chains and smaller format stores.

Flexible for Campaigns and Modular Retail Systems

This candy pop display can be used as a standalone unit or integrated into a broader modular pop display system.

Its structure allows for easy visual updates, making it suitable for seasonal promotions, limited-edition launches, or themed campaigns.

For FMCG brands, this flexibility supports faster market response and more efficient in-store marketing execution.

FAQ

Q1: Is this display only suitable for Skittles?
A: No. While inspired by Skittles, the structure and visuals can be customized for any youth-oriented candy or snack brand.

Q2: Can the color scheme be fully customized?
A: Yes. Colors, finishes, and graphics can all be tailored to match brand identity or campaign themes.

Q3: Why combine trays and hooks in one display?
A: This allows brands to present multiple packaging formats together, improving space efficiency and product visibility.

Q4: Is the metal structure safe for high-traffic retail areas?
A: Yes. The metal frame provides excellent stability and durability for long-term floor pop display use.

Q5: Can this display be reused for future promotions?
A: Absolutely. The structure supports repeated use with updated graphics or product assortments.